Carbon13 Venture Builder
Client
Carbon13 - the Venture Builder for the Climate Emergency, the UK and the EU.
Challenge
Carbon13, the venture builder for the climate emergency, aimed to launch its digital presence, attract diverse founders and secure investment to support its climate tech programmes. Based in Cambridge and now in Berlin, Carbon13 leads a mission to reduce CO2e emissions by 400m tonnes through scalable climate tech ventures.
Services
UX & UI design, Web Development, Landing page design, Mobile Optimisation, Google Analytics set-up, CRM Integration, CRM Training
Leta Digital developed and launched a new interactive website and its mobile-optimised version with an integrated CRM for a new UK climate tech venture.
Solutions
Leta Digital agency provided its excellent expertise in digital marketing to innovative programmes at Carbon 13, the venture builder that supports and invests in the teams and solutions which will transform our world for a Net Zero future.
An engaging and user-friendly website highlighted the concept, programmes and online applications open to climate tech entrepreneurs. Landing page was promptly launched during the stage of responsive web development. Custom UX & UI design and mobile optimisation provided seamless browsing experiences across all devices, followed by website testing and optimisation.
We integrated a modern Customer Relationship Management - CRM system and application forms in order to facilitate efficient lead management, applicant tracking and programme management processes at the launch stage of Carbon13.
Leta Digital provided comprehensive CRM training and Google Analytics set-up, equipping the team of Carbon13 with the backend skills and data needed to leverage the digital solutions effectively in their innovative climate venture.
Results
Leta Digital created brand awareness and engagement due to custom website development and CRM set-up, increasing exposure of Carbon13 and attracting diverse entrepreneurs within climate tech, renewable energy and sustainability.
UX and UI design were key to a seamless navigation, enabling fast access to programme intro and effortless application process.
Streamlined operations via CRM system enhanced operational efficiency with an easy lead management, applicant tracking and programme coordination at the key stage of Carbon13 launch.
Carbon13 proceeded to secure investments for its programmes in the UK and EU and recently partnered with British bank Barclays for a new Venture Launchpad for existing teams and early stage start-ups to help tackle climate change.
